diff --git a/bon-macros/src/builder/builder_gen/builder_derives/debug.rs b/bon-macros/src/builder/builder_gen/builder_derives/debug.rs
index fcac1576..3f55445a 100644
--- a/bon-macros/src/builder/builder_gen/builder_derives/debug.rs
+++ b/bon-macros/src/builder/builder_gen/builder_derives/debug.rs
@@ -7,11 +7,14 @@ impl BuilderGenCtx {
     pub(super) fn derive_debug(&self, derive: &DeriveConfig) -> TokenStream {
         let bon = &self.bon;
 
+        // The `r#` prefix is a syntactic escape, not a part of the identifier's
+        // name, so it's stripped from every name that ends up in the `Debug`
+        // output, just like the std `#[derive(Debug)]` does.
         let format_members = self.members.iter().filter_map(|member| {
             match member {
                 Member::StartFn(member) => {
                     let member_ident = &member.ident;
-                    let member_ident_str = member_ident.to_string();
+                    let member_ident_str = member_ident.raw_name();
                     let member_ty = &member.ty.norm;
                     Some(quote! {
                         output.field(
@@ -24,7 +27,7 @@ impl BuilderGenCtx {
                 }
                 Member::Field(member) => {
                     let member_ident = &member.ident;
-                    let member_ident_str = member_ident.to_string();
+                    let member_ident_str = member_ident.raw_name();
                     let member_ty = &member.norm_ty;
                     Some(quote! {
                         output.field(
@@ -77,7 +80,7 @@ impl BuilderGenCtx {
         let generic_args = &self.generics.args;
         let builder_ident = &self.builder_type.ident;
         let state_var = &self.state_var;
-        let builder_ident_str = builder_ident.to_string();
+        let builder_ident_str = builder_ident.raw_name();
 
         quote! {
             #[automatically_derived]
diff --git a/bon/tests/integration/builder/raw_idents.rs b/bon/tests/integration/builder/raw_idents.rs
index 791beb12..ee778ac3 100644
--- a/bon/tests/integration/builder/raw_idents.rs
+++ b/bon/tests/integration/builder/raw_idents.rs
@@ -105,3 +105,27 @@ fn test_self_underscore_bug_237() {
 
     assert_eq!(builder.build().self_, 42);
 }
+
+// The `r#` prefix is a syntactic escape, not a part of the identifier's name,
+// so it must not appear in the `Debug` output, just like it doesn't appear in
+// the output of the std `#[derive(Debug)]`.
+#[test]
+#[allow(non_camel_case_types)]
+fn test_derive_debug() {
+    #[derive(Builder)]
+    #[builder(builder_type = r#type, state_mod = r#mod, derive(Debug))]
+    #[allow(dead_code)]
+    struct Sut {
+        #[builder(start_fn)]
+        r#struct: u32,
+
+        #[builder(field)]
+        r#enum: u32,
+
+        r#while: u32,
+    }
+
+    let builder = Sut::builder(1).r#while(2);
+
+    assert_debug_eq(&builder, expect!["type { struct: 1, enum: 0, while: 2 }"]);
+}