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Full detail: Where this data comes from
PubMatic is a Redwood City, California-headquartered independent technology company (NASDAQ: PUBM) operating a supply-side platform (SSP) that powers programmatic advertising for publishers, media buyers, commerce media, and AI agents across CTV, mobile app, online video, display, and audio. Its unified platform combines an SSP for monetization and demand access, the OpenWrap header-bidding wrapper (an open-source Prebid-based wrapper with web, iOS, Android, Flutter, and Unity SDKs), Connect for curation and audience activation, Activate for buyer-side supply-path optimization and direct-to-publisher deals, Convert for commerce/retail media, Identity Hub for identity orchestration, and AgenticOS for agent-driven campaign planning and execution. PubMatic processes trillions of bids per day across global infrastructure, and exposes its programmatic surface primarily via the OpenRTB protocol, prebid integrations, and embedded SDKs rather than a public REST developer portal — making this profile a directory of PubMatic's products, OpenWrap repos, sample apps, and supply-chain endpoints rather than a tier-1 OpenAPI-backed catalog. Its one reachable agent-facing API is the PubMatic MCP Server at https://mcp.pubmatic.com/mcp, whose specifications, integration guides and packaged Agent Skills PubMatic publishes openly at github.com/PubMatic/pubmatic-mcp-server even though the endpoint itself is account-gated; the customer API reference at help.pubmatic.com sits behind an Okta/Auth0 login, and no OpenAPI, AsyncAPI, GraphQL or A2A agent card is served on any PubMatic host.
Areas: Advertising · AdTech · Programmatic Advertising · Supply Side Platform · Header Bidding · OpenWrap · Prebid · OpenRTB · Connected TV · CTV · Mobile Advertising · Commerce Media
Everything profiled for PubMatic is published on APIs.io rather than in this repository. Start at the provider page — apis.io/providers/pubmatic/ — or go straight to one of the APIs or properties below.
- PubMatic MCP Server — PubMatic's Model Context Protocol (MCP) server — the company's public agent-facing API surface for programmatic advertising. It exposes four published tools…
Each property below is a page on APIs.io carrying the machine-readable artifact and what it says.
Model Context Protocol servers that expose the API to agents.
Authentication, trust centre, and vulnerability disclosure.
Published plans, tiers and prices.
Published request limits.
Links to the company's own pages. This repository publishes no copy of their specifications — the canonical document is theirs and lives at the URLs below.
Kin Score 27.2 — thin · rubric 0.24.0 · scored 2026-10-17
| Facet | Score |
|---|---|
| Discoverability | 75.8 |
| Contract quality | 0.0 |
| Contract governance | 18.2 |
| Operational transparency | 18.4 |
| Developer ergonomics | 40.5 |
| Access clarity | 27.6 |
Agent readiness 34.2 — agent-ready
| Agent-readiness dimension | Result |
|---|---|
| Spec Presence | — |
| Agentic Access | — |
| Reversibility Documented | — |
| MCP Server | verified |
| Auth Clarity | served (partial credit) |
| Idempotency | — |
| Error Semantics | derived (partial credit) |
| OpenAPI Examples | — |
| Rate Limit Signal | documented (partial credit) |
| Event Surface Described | — |
| Agent Skills | yes |
| Well Known Catalog | — |
| Consent Identity | — |
| Agent Card | — |
| Dry Run Mode | — |
| Delegated Identity | served (partial credit) |
| Protected Resource Metadata | verified |
| Dynamic Client Registration | yes |
| Agentic Commerce | — |
Regulatory alignment 24.5 — Horizontal (data, software, accessibility, platform)
The rubric is published at github.com/api-evangelist/kin-score. The per-check breakdown behind these numbers — which checks were earned, partial or missed — along with score history and how this provider compares to its peers, is available at apis.io/providers/pubmatic/.
API Evangelist profiles a company's public API surface the way a developer would find it: the website, developer portal and documentation, the specifications it publishes, its public repositories, and its pricing, status and changelog pages. From that it derives the properties above — contracts split per API, workflows, schemas, collections, governance rules, plans and rate limits — and scores them against the published Kin Score rubric.
The artifacts are published on APIs.io, not in this repository. This repository is the public record for PubMatic: the place to say something is wrong, missing or out of date, and to ask for a re-score or a removal.
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