I design practical automation that turns fragmented, repetitive operations into reliable workflows. My work sits at the intersection of AI, growth operations, community systems, and content production.
- Content operations — repeatable pipelines for research, production, review, repurposing, and distribution.
- Community intelligence — turning conversations and feedback into structured signals teams can act on.
- Growth workflows — connecting campaigns, data, reporting, and follow-up without adding operational overhead.
- AI-assisted operations — using AI where it adds leverage, with human approval where judgment matters.
Map the workflow → Remove repetitive work → Add guardrails → Measure → Document & hand off
I care about systems that are practical, observable, and easy for a team to own — not automation for its own sake.
- Outcomes before tools
- Human review at consequential decision points
- Clear ownership, logs, and failure modes
- Privacy-conscious data handling
- Documentation that survives the handoff
Building and refining automation workflows for startup marketing, content, and community operations.
Public work is added after it has been cleaned, documented, and made safe to share.